Food Advertising

The consumption of  simple sugar and and high caloric beverages and foods are considered to be major risk factors of diabetes and obesity.  Chung et al. 2011 suggest that  D-Psicose could become a strategy to reduce these risks. D-Psicose has 70% the sweetness of sucrose and no calories. [1]

The Panel on Dietetic Products, Nutrition and Allergies (NDA) of the European Food Safety Authority (EFSA) published a draft guidance on scientific requirements for health claims related to antioxidants, oxidative damage and cardiovascular health. The guidance cites the type of evidence for a health claim. The panel takes position to several claims such as: [1]